Fine Art Canvas – Custom Filters Case Study
PROJECT
PROJECTFineartcanvas – Custom Filters
PLATFORM
PLATFORMShopify
CHALLENGE
CHALLENGEAn all-inclusive custom product filtering that doesn’t overwhelm customers but yet delivers the finest possible results.
SOLUTION
SOLUTIONPermutations and combinations of goods may be found on the site thanks to database optimization algorithms.
RESULTS
RESULTSCustomizable context-based search that aids consumers in finding exactly what they’re looking for.
The Brief
About Project
Fine Art Canvas is a pioneer in supplying a wide variety of high-quality, low-cost art. Customers of Fine Art
Canvas pay attention to how a piece of art will appear in a given location when purchasing art. Together with WebDesk, Fine Art Canvas created a welcoming storefront that delights customers. As a well-known company, they wanted to maintain its identity while making their website as user-friendly as possible. Product filters are crucial for directing clients through the store’s inventory. The filters also aid in SEO, shop development, and sales growth, which is why they’re so important. It’s an opportunity to set the store apart from the competition. Customers may narrow their search for specific items by selecting from a broader range of criteria, such as artists, sizes, and tags. The search box may be helpful, but buyers will eventually want to use an effective filtering system. So, the client wanted to get a uniquely designed filtering system.
Challenges
The Challenges
Too many products with numerous combinations, tags, and options result in a plethora of possibilities to choose from. If the quantity of products is modest, it becomes simple and quick. However, given the store’s size and product selections, it was difficult to create a product filtering system that was both quick and feature-rich. In order to improve the user experience of the store and increase conversion rates, we needed to develop a filtering system that would make it easier for customers to discover the goods they were looking for.
Solution
Our Solution
Filtering is helpful for every online business, even if it does not have many items. It is an excellent opportunity to display a broad range of items, enhance the user experience, attract a larger audience, and boost sales via filters. However, when it comes to user experience, too many products may be detrimental. The more alternatives a person has, the longer it takes them to decide. Thus, reducing the number of other options is required to boost conversions. The project included a requirement to show only one product or service that best fits the buyers. We restructured the database to provide a near-perfect filtering mechanism for the customer. It increased real-time query speed and better search results.
Customization
Customize Product Filtering Options
Product filters allow users to swiftly browse through your product selection and focus on the items they need. Our product filtering options aren’t simply for those who know exactly what they want to buy. Product discoverability is the ability of visitors to explore, analyze, and choose items in a smooth, efficient way. Filters are a significant component of this process. As a result, they play an essential role in marketing and sales.
Smart Search
Finding a specific item on an eCommerce website is as simple as matching keywords, the most basic use of this capability. However, search capabilities go far beyond that, as they should. We designed smart search with sophisticated capabilities ranging from artificial intelligence to autocomplete that streamlines the search process and enhances conversion; helps the visitors explore items immediately while accelerating the sales process and providing a competitive edge.
Advanced Filters Of Product & Collection
To help consumers locate precisely what they’re looking for, the client requested a sophisticated product filter, a collection filter, and fast search and recommendations. Users may mix various choices with the custom module to provide clear product filter and collection filter results. Then, using unique logic, the module produces exact results, ensuring that clients are not overwhelmed by the enormous inventory.
Clients
Client Testimonials
WebDesk Solution team was pretty easy to work on our website, the designers were excellent at their job as they created the design as per our expectations. The most important part for our website was the Data migration, for which we were a bit worried but the way they created the script and migrated the whole data was the best thing because we saw that the whole data was migrated without any loss. The project managers were very polite throughout the project and in the warranty period, too.
We at Camera Source, recommend WebDesk Solution for their services as we are highly satisfied with the work and their customer service.
