PROJECT
Our Green House
PLATFORM
Volusion
CHALLENGE
Store migration with the creation of an appealing gift registry feature and a gift basket that is totally customizable and distinctive.
SOLUTION
Store migration with a simple checkout process and the addition of new modules with a bespoke private application.
RESULTS
Visually appealing store with a stunning gift basket, a gift registry, and other custom enhancements that boost revenue.
The Brief
About Project
Since 2003, Our Green House has excelled in eco-friendly gifts.
Our Green House contacted WebDesk Solution because they wanted to scale their growth and improve their user experience. Our Green House owner Pam Davis told us that the Volusion store had become unreliable during checkout and was losing revenue. They chose BigCommerce as their new platform home after exploring their alternatives with our development team.
WebDesk Solution created a new store from scratch and oversaw the migration of the products, categories, customers, and order data to BigCommerce. A platform-to-platform move generally is a perfect time to rebuild the website and majority of the clients use a platform transfer as a chance to revamp their site. On the other hand, Our Green House wanted to ensure that they will maintain the design that their clients were accustomed to when they switch to the new platform. Our Green House also needed a custom-made product information editor tool with various requirements.
Challenges
The Challenges
Gift Registry
As part of their project, the customer asked for the gift registry to be integrated into their website. The scope contained a few unique requirements that set the store apart from the competitors, and Webdesk used bespoke table structure to deliver this functionality.
Gift Basket
The objective included the creation of a gift basket, which functions similarly to a sub cart in which consumers may construct a gift basket. It was difficult since there are so many goods, and we had to segregate them so that buyers could add products straight to the basket before adding the basket to the cart.
Comparison
Before / After
Before
After
After
Solution
Our Solution
Gift Registry
Any gift giver sincerely hopes to give a gift that will make the recipient happy and grateful. This isn’t always the case, though, unless he or she can figure out what the other person wants or needs. Receiving duplicate gifts and things they don’t need or wouldn’t use is a common concern for any celebrants. However, using WebDesk Solutions’ Custom Code, Ourgeenhouse will eliminate such issues using a gift registry. As a result, gift-givers will not have to go to the trouble of selecting the ideal present. Instead, the money spent would be well worth it because the recipients of the gifts will be the ones who chose the items on the list.
It’s easier to seal the deal with an online gift registry from Our Green House. It’s similar to a wish list that party guests, family members, and friends can use to shop for gifts for weddings, birthday parties, graduation parties, and other occasions. But, of course, customers can also disable the created gift registry whenever they want.
Everything is much easier and more convenient with Our Green House’s gift registry feature. The visitors can quickly browse the items and buy them with a single click. Even if it’s a large item, they won’t have to carry it around or worry about shipping or delivery because Our Geen House will handle everything.
Gift Basket
Gift baskets are simple to put together and can save both time and money. In addition, gift baskets are a personal and unique method for the sender to convey his or her thoughts. Our Green House offers a variety of pre-curated gift baskets. Still, they also wanted to give customers the option to construct and personalize their own to guarantee that they send a present that is ideally customized to their needs.
WebDesk Solution has developed a five-step wizard for customers to design their personalized gift baskets efficiently. In each phase, the consumer will have multiple options to choose from, such as the style of basket, alternatives to add various products to the basket, ribbon color, and charity cause.
Through the creative craftspeople they assist and the sustainable materials they procure, Our Green House has always been devoted to giving back to global problems. So, as part of the bespoke 5-step wizard, Our Green House needed to incorporate a donation page.
Customers can leverage dynamic filters such as color, theme, price, and occasion on each selection stage page.
Customization
Mega Menu
Megamenu enables the visually distinct classification of categories. On the other hand, a simple drop-down may become disorienting if the number of menu sections grows too large. One of the reasons we revamped the megamenu column layout was to make it easier to divide the categories into multiple levels.
Other Changes
We integrated the Stripe payment portal in response to Camera Source’s request. It allows users to remain on the site while making a payment rather than redirecting to another site.
We customized and incorporated tabbed navigation on CMS pages because it helps visitors quickly bounce back and forth when comparing items, looking for the best deal, and checking related products.
We have adapted Magento’s filter check to meet the needs of our customers.
Theme
We upgraded the theme as Camera Source wanted to update its theme to reflect the new version with a better visual aesthetic.
Results
The Result
Increase in
Conversions
Increase in
Organic Search
Page view rate
vs 0.63%
Increase in
Sales
Magento regularly upgrades the platform, and it is essential to keep the website secure and stable. To prevent additional issues and consistency concerns, WebDesk Solutions has used as many native Magento functionalities as possible to reduce the number of 3rd party plugins or other customizations on the website. Camera Source was able to climb to the top of the organic search rankings thanks to our redesigned website, and a more sleek look and feel offer a great user experience. The product finder tool helped customers find products quickly and adequately without compatibility questions, assisting Camera in better sales and lower bounce rate. The product finder tool allows consumers to efficiently and accurately locate items without worrying about compatibility issues, resulting in increased revenue and a reduced bounce rate for Camera Source.
Clients
Client Testimonials
WebDesk Solution team was pretty easy to work on our website, the designers were excellent at their job as they created the design as per our expectations. The most important part for our website was the Data migration, for which we were a bit worried but the way they created the script and migrated the whole data was the best thing because we saw that the whole data was migrated without any loss. The project managers were very polite throughout the project and in the warranty period, too.
We at Camera Source, recommend WebDesk Solution for their services as we are highly satisfied with the work and their customer service.
