Migration of B2B eCommerce Store from Webjaguar to BigCommerce

The Brief

About Project

PacknWood has over 40 years of expertise in distributing and producing environmentally responsible disposable tableware and food packaging. PacknWood has always relied on retail sales for revenue. Still, they have made significant adjustments to explore the opportunities in eCommerce, including the chance to reach a larger market and the capacity to conduct tailored digital marketing activities. They required a new exciting eCommerce portal for this.

PacknWood has an aura of intrigue and refinement that is unparalleled. To match their exceptional array of products, a freshly designed and built online store for their business would require a similarly polished and extremely innovative appearance, as well as seamless brand integration. 


The Challenges

Hover Images

When a mouse hovers over a rollover picture with motion effects, it displays other images of the same product. Any website will come to life with rollover pictures that include animation effects. If customers see a new view of the product with the rollover, they can be tempted to buy it. Images with animation effects that appear as you hover over them bring the website to the next level of user experience. Hence, PacknWood wanted to have a mouse-over image slider that displays all of a product’s photos. 

360 View

If a picture is worth a thousand words, then a 360-degree product image is worth its weight in gold. For online sales today, the product picture has surpassed all other digital assets in importance. As a result, 360-degree views for eCommerce have grown more popular in recent years, and with good reason: they are a compelling alternative to conventional product photographs. The customer desired to include a 360-degree overview of all items without the use of any third-party technologies. In addition, the goal was to make it load quickly, even on limited bandwidth.

Ability to Order Sample

People who have never heard of a brand before may get a glimpse of it with a sample. After they’ve tasted, felt, smelled, seen, or used products, it becomes clear what the client sells. Most of us are very visual and are readily persuaded by an excellent presentation. Still, nobody wants to make orders for a product that seems aesthetically appealing but subsequently turns out to be of low-quality firsthand. PacknWood intended to develop a practical sample request module and a clever method to get a firsthand look at the product. Before investing money on a bigger scale, one would like to see, smell, and feel the real thing.


Before / After



Our Solution

Hover Images

Using different pictures is inefficient; there is frequently a significant delay when the effect is applied for the first time since the second image must be obtained. Therefore, it is pretty beneficial to preload the second image so that it is instantly available. When the mouse hovers over, our solution enables displaying all product photos in the product list. This module allows the user to display all product photos when the mouse hovers over a product in the product list. On hover, all product pictures (rollover) are shown. This module enables displaying all product images when the mouse hovers over a product in the product list.

360 view

Purchasers want a simple personalised buying experience. A 360 product view does this while providing a customised consumer experience and increasing conversions by displaying a full view through 360 spinning images. Lifelike product impressions are critical for both clients and customers. In addition, it provides a broader viewpoint since a 360° spin view offers a complete picture of a product. However, it also includes many photos, which results in the expense of hosting images on a third-party server. We avoided the need for any third-party tools or servers by using WebDesk’s custom script to develop the script that enabled 360 views within BigCommerce. 

Ability To Order A Sample

As beautiful as many goods seem in photographs, we can’t deny that specific photos may be deceiving. Ordering samples is essential since it aids in the development of your connection with prospective clients. Ordering samples gives consumers the idea that the client is serious about developing a long-term relationship with them and is serious about doing business with them. As stunning as many items appear in photographs, it is impossible to deny that specific images can be deceiving. Therefore we’ve provided sample orders at a lower cost to improve confidence.


Product Detail Page

WebDesk created bespoke product pages for the client, allowing them to organize and categorize product specs, descriptions, and pertinent information, as well as any additional content. By engaging with a third-party application that will enable consumers to contact a specialist, PacknWood maintained personalized user interaction. The development team devised two options: a personal visit or a conference call appointment. We also incorporated a third-party utility that allows consumers to obtain further information and read previous queries for the same product. We created a heart-shaped icon that served as a Wishlist to add products as they explored the site. PacknWood used videos on its product pages to draw attention to its products and demonstrate their usability.

Mega Menu

PacknWood, like many other online retailers, sells a vast collection of products; thus, navigation becomes among the essential elements of their website. Naturally, this complicates classification, yet the necessity for simple, straightforward navigation persists. Therefore, we built a new mega menu with the same header drop-downs as part of the client’s site design; the mega menu with product pictures visualizes the navigational process. We also split and arranged the elements within the mega menu such that they were self-explanatory. As a result, the menu seems less cluttered, less overwhelming, and is, therefore, easier to navigate owing to the product imagery’s assistance.


The homepage includes eye-catching artwork and new category image blocks that are hardcoded into the site, and the client can easily switch the contents. A similar capability is also available to the client via highlighted product blocks (New Products, Catalog, Showroom, and On Sale), hardcoded into the site but whose contents may be effortlessly updated. Webdesk Solution’s designers additionally used custom code to create a drop-down in a hover effect over the cart. On the left side of the webpage, there is also a fixed sign-in button.


Client Testimonials

WebDesk Solution team was pretty easy to work on our website, the designers were excellent at their job as they created the design as per our expectations. The most important part for our website was the Data migration, for which we were a bit worried but the way they created the script and migrated the whole data was the best thing because we saw that the whole data was migrated without any loss. The project managers were very polite throughout the project and in the warranty period, too.

We at Camera Source, recommend WebDesk Solution for their services as we are highly satisfied with the work and their customer service.

Chris Triplett

Wisconsin, USA
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Nick La Maina 1 week ago
Great experience working with Mike and team. Fast communication and high quality work. Look forward to working with them on future projects!
Dave Clark 3 weeks ago
John at WebDesk Solution was very helpful doing a small change at no charge several months after completing a home page update for our client's online store. It is good to find a supplier who will continue to assist well after a job is completed. Dave Clark - Soulutions Inc
T.J. McCambridge 3 weeks ago
WebDesk was a great company to work with! They did a complete redesign of our online store, hit all the needed deadlines, and we are very happy with the outcome. We would recommend them to anyone looking for an upgrade to their web design!
edmond azaryan 3 weeks ago
i have worked with this company for over 5 years now, on multiple projects, they are excellent in the work they do and in support after the project is complete. 100% recommend!
Klik Deals 10 months ago
WebDesk Solution was referred by one of our friend that had worked with them. The idea of the app was to provide local deals in the city and our major concern was the security of our data. We spent a good time communicating with John and we found his company not just a development agency but our app's technology consultancy as he suggested the best technology to use by keeping our security concerns in mind and he also suggested a few other features which we didn't think even. His explanation was crystal clear of why we should use flutter for the Mobile app and laravel for the backend of the mobile app. We were stunned to see the easy to navigate custom dashboard with features like Vendor Management, Coupon's management, Analytics, and Reports to name a few.

We spent almost a year in the development of the Mobile app with an easy to use backend and an informative App landing page. This team is now managing our complete technical requirements as we are still expanding the app functionality with a good response from our customers in the first launch.

We feel we will use WebDesk Solution for years and we recommend their services to everyone in our network.
Supervision Optical a Year ago
We had to develop an online store for our Optical business(Supervision Optical) and we found WebDesk Solution from one of our contacts

WebDesk Solution team explained to us the functionalities we should need on the website and we were amazed to see their knowledge. Their quotation was quite impressive as they provided me with a detailed scope of what I will get on the website.

About the price, This team wasn't the cheapest, it wasn't the most expensive, but it was by far the best value. They provided the mockups which were exactly what we expected and the development was also pixel perfect.

This was a 5-star experience and we have also signed the maintenance contract with them.
Anvi Can Corporation a Year ago
We wanted a top-quality corporate website with a custom design as per our business needs. Webdesk Solution helped us with a couple of mockups at the very first stage as per the branding guidelines we provided them. Their design skills were excellent and they proposed us Wordpress CMS as we told them we need something SEO friendly and they explained how Wordpress CMS will be beneficial for us in long term SEO for our website.

As per our business needs, they developed our website and delivered us on time. The best part was that we didn't found any issues after they asked us to review the first version of our website.

We highly recommend Webdesk Solution as a professional WordPress development agency and there are no regrets of hiring them as we were disappointed with our previous website agency.
Excellent company to work with!

After a quick call he understood my needs and within a few days my issue was solved! i would definitely use them again and again
Priyanka Patel a Year ago
I had a problem with my site and contacted them for help. I needed an urgent fix and they were VERY VERY good!

Responsive, listened to my needs and solved my problem very quickly!

I would use them again and again
Brandon Jones
a year ago WebDesk Solution has refreshed our website twice over the past few years. Both times they were great to work with. James and his team really stay on top of the project, keep you informed, and stayed on me when information was requested from my side. Their pricing is fair, the work is great, and their communication is top notch. I would recommend WebDesk Solution and would use them again in the future. Thanks for the great website!
Patricia Tyson a Year ago
These guys are great! I had a very complicated request to fulfill and they were able to execute what I wanted and beyond!

If you have a project that needs a professional and polished touch and you want a professional and polished customer service experience, the teams at WebDesk Solution are a must!
Horizon Group Company a year ago
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T. Mai a Year ago
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Serge Vilmar a Year ago
John at WebDesk Solution was very patient and paid close attention to what I wanted for my website. I am very pleased with the design that resulted from their team's efforts. I am looking forward to a continued relationship with WebDesk Solution as I work to brand my company. John fantastic job.

Thank you,
Serge Vilmar
3R Inkjets and Toners, LLC