10 Best eCommerce Business Ideas & Opportunities in 2023

John Ahya November 11, 2022
8 mins read Last Updated November 24, 2022
10 Best eCommerce Business Ideas & Opportunities in 2023

Over the last few years, the eCommerce industry is growing tremendously, and people worldwide are purchasing small to large items online anywhere & anytime. In simple words, eCommerce has become a norm, and it will be the primary source of buying the majority of things for people worldwide.

According to tidio, there were more than 2.14 billion online shoppers in 2021. The number of online buyers is excepted to reach new heights in the future.

All of this has been possible with people coming up with new business ideas and starting out with eCommerce.

Do you also want to enter the eCommerce industry but don’t know where to start? Unable to find a profitable business idea? Then, you have reached the right place.

We have researched and curated some of the best eCommerce business ideas that will work in 2023 and beyond.

So, let’s start.

1. Dropshipping Business

Do you want an eCommerce business idea without any startup capital? Do you want to sell material goods without investing in product development, sourcing, and manufacturing? For the same, dropshipping is the best solution.

Dropshipping Business

In the case of dropshipping, you don’t have to buy, store, or ship products. As a dropshipper, you only have to sell products instantly from the manufacturer or supplier. On each sale, you receive a commission. However, you do not need to buy inventory that you cannot sell.

Several well-known products in dropshipping include coffee, jewelry, clothes, and more.

To start this eCommerce business, look for a dropshipping supplier consisting of a stock of items you desire to sell. As soon as you sell any product via your eCommerce site, the order is received by the supplier to deliver the product to the customer.

2. Sell Online Handmade Items

Do you love to make handcrafted items? If yes, you have an excellent opportunity to convert your idea into a business and start earning money. You can sell handcrafted items with the help of an online store.

Sell Online Handmade Items

Several well-known products you can create and sell online are jewelry, candles, bath bombs, and more.

You also have several great options to reach out to your target audience and start earning money. Firstly, you can list all of your handcrafted products on Etsy, which is an online marketplace.

Secondly, you can combine an eCommerce platform like Shopify with Etsy to reach out to existing customers who love to buy handcrafted items.

3. Sell Subscription Boxes

Over the years, the consumption of subscriptions has increased drastically. According to IMARC group, the subscription box market had a market value of $22.7 Billion in 2021. It is expected that the value will reach $65 Billion in 2027.

It is an eCommerce business idea that opens the doors for you to generate recurring revenue. Until the time the user removes a subscription service.

One rule of thumb is to consider this subscription-based model in an industry where it is highly in-demand. Some leading industries selling subscription boxes include food, clothing, entertainment, personal care, medical goods, office supplies, etc.

After choosing the industry, the next important thing is to select the type of eCommerce subscription model. Basically, there are three types of Subscription models. It includes curation, replenishment, and access.

Birchbox is the best example of the curation subscription model. It allows users to choose beauty products and subscribe to their services.

Blue Apron is the best example of a replenishment-based model. It delivers users food & delicious recipes to users as per their requirements.

Amazon is a well-known example of an access subscription model. The eCommerce giant offers various services under one subscription to help people save money.

After this, you need to create a high-quality product or service that improves people’s lives. You can also consider a product that customer needs weekly or monthly to generate recurring revenue.

Lastly, selling subscriptions is one of the best eCommerce trends that help you attract new customers, keep them hooked for a long, and get good revenue for the business.

4. Create Online Education Courses

People worldwide love to learn about a new subject or improve their existing skills online through a course. Udemy and other online education platforms are a boom for all these people.

Create Online Education Courses

According to Global Market Insights, the E-Learning market size was $315 billion in 2021, and it is expected to grow at a CAGR of 20% between 2022 to 2028. It indicates that there is a lot of room in the eLearning industry.

If you are an expert in any skill, you can create a course on the same and sell it on any of the education portals. Other than this, you can also build your online education portal and allow teachers to post their courses.

5. Create Natural Products & Sell Online

With each passing year, people are becoming aware of lifestyle choices and daily consumptions. Hence, they are moving away from chemical-based products to more natural and organic products.

People are becoming aware of these products to sustain the environment. The demand of this industry is going to increase every year. Therefore, you can create natural products and help people live a more healthy and sustainable lifestyle.

You can create products related to beauty, personal hygiene, and cleaning. Beside this, you can also sell plant-based products to the consumers. Hence, it is one such eCommerce business idea that help you grow exponentially.

6. Print-On-Demand Clothing

Many people globally like to wear customized printed clothes. They are always looking for eCommerce stores offering such services. Over the last few years, the craze of print-on-demand clothing has reached a new level. In that too, T-shirts are popular.

Print-On-Demand Clothing

Nowadays, we rarely see plain t-shirts. It is because people love to wear colorful & printed t-shirts.

You can establish an eCommerce store that offers such a service. One of the best ideas is to accept orders for various categories like pets, animals, music, superhero, nature, and more.

Accepting orders of different categories allow you to serve a wider audience and generate good revenue for the business. To start your print-on-demand online clothing store and make it successful, check out how to sell custom products online.

7. Sell NFTs Online

NFT stands for non-fungible tokens (NFTs), and it is mainly created using a similar type of programming that is done on cryptocurrencies. In short, these cryptographic assets are built based on blockchain technology. However, you cannot trade or exchange NFTs similar to a cryptocurrency such as Bitcoin or Ethereum.

The most expensive NFT sale was Everydays: The First 5000 Days by Beeple for $69.3 million. If you just earn some part of it, you can have a profitable eCommerce business.

Several NFTs that you can create and sell include art, videos, games, and music.

You can sell the NFT on any of the marketplaces. For the same, list your NFT and link the marketplace account with the NFT. Further, people can bid on the amount and buy using cryptocurrency.

8. Online Grocery Store

Online grocery sales in the United States alone were about $95.8 billion in 2020. The number is anticipated to reach $187.7 billion in 2024. Apart from the US, online grocery sales are gearing up all across the globe.

Online Grocery Store

It is one of the best eCommerce business ideas if you are planning to enter the food or grocery industry.

To establish an online grocery store and make it profitable in the long run, you need to build good relationships with vendors providing you with all the groceries.

One option is to obtain grocery supplies from the local wholesale grocery store. However, you don’t get much profit from this.

After establishing an online grocery store, your aim should be to gain as many customers as possible. For the same, you need to personalize your eCommerce store and do extensive marketing.

9. Selling Second Hand products

Many people worldwide who are budget-conscious generally prefer to go with fairly-used products unless they are of good quality. As the name indicates, second-hand products get transferred from one person to another. The cost of the products would be low compared to the new version and will function properly.

To sell second-hand products, you should first start collecting them. You can gather various products such as electronics, jewelry, furniture, and more. While hoarding second-hand products, you should ensure they are of good quality. Besides this, you should also make sure they are available at a cheaper cost. All of these things help you gain the trust of the audience.

But before collecting any of the fairly-used products, you should conduct thorough testing to check their functionality. You have two options. First, you can list products on a marketplace like eBay. The second option is that you can build your own eCommerce store and start selling second-hand products.

10. Smart Home Products

Smart homes have become more in demand in the last few years. People love to use smart devices as they offer a lot of conveniences. All of these have been possible due to the Internet of Things.

Smart Home Products

When you connect different ecosystems, such as power consumption and water supply, you establish an integrated approach and do interactions easily. For example, coming home from the office, the air conditioner switches on instantly.

Not many companies have entered the space. Hence, you have a golden opportunity to enter this market and make your business profitable.


We hope that you liked our list of eCommerce business ideas. You can consider any of these ideas to start an eCommerce business and make it successful in the long run. If you want to know the cost of starting an online, check out the eCommerce website cost guide. It briefs you on all the costs involved in making an eCommerce store in this age.

If you have a unique eCommerce business idea and want to convert it into reality, feel free to contact us.

WebDesk Solution is an eCommerce development company. We have helped many businesses by providing best-in-class eCommerce solutions. Moreover, we have helped them grow. Hence, we can understand your idea and convert it into reality.

John Ahya
John Ahya

John is the President and Co-Founder of WebDesk Solution, LLC. Living the digital agency life for over 10 years, he explores an extensive eCommerce world. He has immense experience in all major e-commerce platforms. Being a nature lover, he likes to breathe the fresh air on the hill stations during vacations.

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