As your business grows, your Shopify store requires advanced features and functions to adapt to changing needs. This is where Shopify Plus comes into the picture.
Shopify Plus is one of the best enterprise-level eCommerce platforms. Many leading brands like Fashion Nova, Kylie Cosmetics, Allbirds, Gymshark, etc. switched to Shopify Plus and are leveraging its advanced features for their business growth.
In this blog, we’ll explore these remarkable features that make Shopify Plus the ideal choice for those who want to grow their eCommerce business.
But before that, let’s dive in and understand in brief what Shopify Plus is!
Introduced in 2014, Shopify Plus is an enterprise-level eCommerce platform. It comes with more features than other plans.
Shopify Plus provides a completely hosted enterprise eCommerce platform designed specifically for big brands.
According to a recent study, approximately 43,523 merchants are running their stores on Shopify Plus. Hence, it is advisable to opt for Shopify Plus if your eCommerce store is making more than $80,000 monthly.
Now, let’s move on and see the top features of Shopify Plus that can help you maximize your eCommerce growth.
Shopify Plus has some advanced features that can help you scale your operations, enhance customer experience, and drive more growth. Let’s check these key features in detail.
In this era of digital eCommerce, having a global presence for your online store has become a necessity. The best way to achieve this is with the help of Shopify Plus. You may have a question: Why? Shopify Plus allows enterprises to expand their product offerings to nine countries.
The eCommerce platform allows you to create a mirror image of the original store or create a fresh store using a different theme according to the target audience and the location. It even enables you to provide a tailor-made shopping experience using multiple languages. Additionally, Shopify Plus expansion stores let you create a personalized domain for nine different countries, such as .com, .au, .in, .uk, and more.
It even allows you to integrate multiple currencies into the store as per the particular location, thus enabling you to build trust among the customers, and increase cross-border conversions.
Ultimately, these features empower businesses to tap into global markets, provide a tailored shopping experience to diverse customers, and drive international growth and success.
Shopify Plus allows businesses to start and run their Wholesale B2B eCommerce operations effortlessly.
The platform enables you to create a separate, password-protected eCommerce store using themes, email templates, and branding, particularly for wholesale customers. It even allows you to set custom pricing, product catalogs, payment terms, user permissions, ordering processes, bulk purchase terms, and bulk shipping policies according to the buyer or location.
Other than this, Shopify Plus enables flawless order management, automates order approval and processing, and offers various popular account management tools to scale operations efficiently.
Lastly, the eCommerce platform enables you to manage all aspects of your Wholesale B2B store from one intuitive admin dashboard.
Additionally, you can also check our guide on building a wholesale website.
Our experts are here to help. Reach out to us to discuss and implement the advanced features of Shopify Plus to your store.
Talk To ExpertsBy opting for Shopify Plus, you can reach out to customers where they are and grow your store without much hindrance. But how? Shopify Plus allows you to provide an omnichannel shopping experience to users by combining online and offline sales channels.
With omnichannel selling, you can provide a unified shopping experience to customers across multiple touchpoints. Shopify Plus enables retailers to sell their products across 20 different social channels and marketplaces in around 175+ countries. Additionally, it lets you enhance your store capabilities with more than 8000+ Shopify apps for influencer marketing, product reviews, user-generated content, and more.
Shopify Plus enables you to centralize order management, and sync inventory and customer data, across all your sales channels. Lastly, it has a built-in Shopify POS that comes with multiple fulfillment options, such as buy online and pick up in-store (BOPIS), browse offline and buy online, buy in-store and ship to the customer, and more.
Headless Commerce is an architecture that separates the front end from the back end of an e-commerce store or application. Shopify Plus lets you follow this approach and provides more control over the buyer and developer experiences. In other words, you can offer personalized and engaging shopping experiences to customers aligned with your brand.
With Headless Shopify, you can turn any screen into a digital storefront, from web pages and mobile apps to smart mirrors and wearables. It enables the developers to utilize API to connect your store to any front-end technology such as React, Vue, etc. It even lets you leverage built-in eCommerce technologies such as Hydrogen and Oxygen. This approach enables you to offer a best-in-class shopping experience to customers on multiple touchpoints (devices and platforms).
In addition, headless commerce lets you integrate your store with different systems and services, such as CMS (content management system), marketing automation tools, the Internet of Things (IoT), and more.
In the growing age of AI, automation is not just helping you simplify your tasks but has become a necessity in an online store. Shopify Plus allows you to automate various repetitive tasks in your business and scale various operations without much hindrance.
Shopify Plus has advanced features, such as Shopify Flow, that let you automate workflows and processes in your store and across your apps. These include order fulfillment, inventory management, marketing campaigns, and customer communication. By putting triggers and actions in place, you can eliminate manual involvement in tasks, eliminate errors, and emphasize crucial strategic plans more.
For example, an automated workflow can be set for particular events or rules. These include sending personalized email campaigns to customers depending on their buying history and behavior, automatically making your products available or unavailable when they reach a specific threshold.
One crucial reason many startups and businesses opt for Shopify is that it offers an extensive app marketplace. There are more than 8,000+ apps and integrations that you can leverage for enhancing the features and functionalities of your online store.
On the Shopify app store, you can discover Shopify apps in multiple categories, such as order & shipping, store design, marketing and conversion, store management, and more.
Lastly, Shopify Plus allows API integration with various third-party platforms, allowing businesses to connect tools and services to their store without much hindrance.
Shopify Plus offers a feature called “checkout extensibility” that gives online store owners more control over how their checkout pages look and feel.
With checkout extensibility, Shopify Plus merchants can personalize the Information, Shipping, and Payment pages to match their brand and style. This is a helpful tool for making the shopping experience unique and user-friendly.
However, it’s important to note that after August 13, 2024, Shopify will stop supporting the older checkout.liquid file for customizing these pages, so merchants must upgrade to checkout extensibility to keep their customizations in place.
Shopify Plus offers a unique feature called “Unlimited Staff Accounts” that is helpful for growing businesses. It allows you to create as many staff accounts as you need without any extra fees. This is one of the main reasons why businesses choose Shopify Plus over Shopify.
This means you can add new team members to your online store without worrying about extra costs, which is fantastic when your business expands.
Having unlimited staff accounts lets you collaborate and manage your store more efficiently, making it easier to keep up with your growing personnel needs.
The Shopify Plus Partner Program is a wonderful ecosystem of experts and agencies that have expertise in offering best-in-class services and solutions for Shopify merchants. The program is best-suited for design & development agencies, digital marketing agencies, system integrators, and enterprise consultants.
By opting for this program, all the Shopify merchants would be able to get a wide number of business solutions, such as custom website development, migration, UI/ UX design, system and app integrations, enterprise resource planning, digital marketing services, etc., from certified Shopify experts.
WebDesk Solution has an experienced team of Shopify experts and is recognized as a certified Shopify Partner. We provide all the things related to Shopify, such as design, development, testing, maintenance & support.
The Merchant Success Program provided by Shopify Plus is exclusively built to support and empower merchants to survive and thrive in the eCommerce world.
With the help of this program, Shopify merchants have access to experts who offer tailor-made guidance, strategic advice, and best practices to deal with any of the upcoming challenges and achieve their business goals.
In short, Shopify Plus provides merchants with all the required support to deal with any of the complexities arriving at their stores, scale their business operations, and obtain progressive growth in the market.
Shopify has two POS (Point-of-sale) options for merchants, Shopify POS Lite and POS Pro. If you go with Shopify Plus, you get access to Shopify POS Pro for free. This feature allows businesses to use Shopify for in-person sales, like at a physical store or a pop-up shop.
With Shopify Plus, you get the first 20 locations for POS Pro for free. These locations could be different physical places where you sell your products.
This is great because it helps businesses manage their in-store and online sales in one place for up to 20 locations without extra cost.
We have experienced Shopify experts who can help you move your online store to Shopify Plus to leverage its advanced features.
Let’s Discuss NowShopify Plus provides businesses and users with all the flexibility needed for unprecedented growth and expansion beyond the capabilities of a standard Shopify plan.
While the $2,000 monthly subscription cost may appear substantial, the array of features offered by Shopify Plus, when used effectively, can enhance an eCommerce store’s revenue and open up new markets.
Shopify Plus offers a comprehensive solution for entrepreneurs seeking maximum customization and control over their online store.
If you still have questions regarding Shopify and its features, feel free to contact us.
At WebDesk Solution, we stand as one of the global leaders in Shopify Plus development. Our team of experts can help you with the development of a unique online store on Shopify Plus.
No matter what stage you are in, we would love to talk to you about your project. No pressure, no obligation, just straight talk and helpful insight.
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